Privacy Policy
1. Introduction
Welcome to Zekara ("we", "our", or "us"). We are committed to protecting your personal information and your right to privacy.
This Privacy Policy describes how we collect, use, and share information when you use our mobile game Yummy Gummy Match and our website zekara.games (collectively, the "Services").
By using our Services, you agree to the collection and use of information in accordance with this policy. If you do not agree with the terms of this Privacy Policy, please do not use our Services.
2. Company Information
Zekara
Country: Singapore
Address: —
Contact: privacy@zekara.games
3. Information We Collect
We may collect the following types of information:
3.1 Information You Provide
- Name and email address (when you contact us)
- Any other information you voluntarily submit
3.2 Information Collected Automatically
- Device information: device type, operating system, unique device identifiers
- Usage data: game progress, level statistics, session duration, in-app events
- Log data: IP address, browser type, pages visited, time and date of visit
- Advertising ID: IDFA (iOS) or GAID (Android) for analytics and advertising purposes
3.3 Information from Third Parties
We may receive information from third-party analytics and advertising partners, including but not limited to:
- Google Analytics / Firebase
- AppsFlyer
- Facebook (Meta) Audience Network
- Unity Ads
4. How We Use Your Information
We use the information we collect to:
- Provide, operate, and maintain our Services
- Improve, personalize, and expand our Services
- Understand and analyze how you use our Services
- Develop new products, features, and functionality
- Send you updates and other information relating to the Service (where you have opted in)
- Show you relevant advertisements
- Detect and prevent fraud and abuse
- Comply with legal obligations
5. Sharing Your Information
We do not sell your personal information. We may share your information in the following situations:
- Service Providers: We share data with third-party vendors who perform services on our behalf (analytics, advertising, cloud hosting).
- Business Transfers: If we are involved in a merger, acquisition, or sale of assets, your data may be transferred.
- Legal Requirements: We may disclose information if required to do so by law or in response to valid requests by public authorities.
- With Your Consent: We may share your information for any other purpose with your explicit consent.
6. Advertising and Analytics
Our game may display ads served by third-party advertising networks. These networks may use cookies and similar technologies to collect information about your device and app usage to serve personalized ads.
You can opt out of interest-based advertising at any time through your device settings:
- iOS: Settings → Privacy → Tracking → disable "Allow Apps to Request to Track"
- Android: Settings → Google → Ads → "Opt out of Ads Personalization"
7. Children's Privacy
Our Services are not directed to children under the age of 13. We do not knowingly collect personally identifiable information from children under 13.
If you are a parent or guardian and you are aware that your child has provided us with personal information, please contact us at privacy@zekara.games. If we become aware that we have collected personal information from a child under age 13, we will take steps to delete that information.
8. Data Retention
We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law.
When we no longer need to process your information, we will delete or anonymize it. If deletion is not possible (e.g., because your information is stored in backup archives), we will securely store your information and isolate it from further processing until deletion is possible.
9. Data Security
We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction.
However, no method of transmission over the Internet or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security.
10. Your Rights
Depending on your location, you may have the following rights regarding your personal information:
- Access: Request a copy of the personal data we hold about you
- Correction: Request correction of inaccurate or incomplete data
- Deletion: Request deletion of your personal data
- Objection: Object to processing of your personal data
- Portability: Request transfer of your data to another service
- Withdrawal of Consent: Withdraw consent at any time where we rely on consent to process your data
To exercise any of these rights, please contact us at privacy@zekara.games.
11. International Data Transfers
Your information may be transferred to and processed in countries other than the country in which you reside. These countries may have data protection laws that are different from the laws of your country.
Zekara is headquartered in Singapore. By using our Services, you consent to the transfer of your information to Singapore and other countries where our service providers operate.
12. Third-Party Links
Our Services may contain links to third-party websites or services that are not operated by us. We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party sites or services.
13. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last updated" date.
We recommend that you review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.
14. Contact Us
If you have any questions about this Privacy Policy or our data practices, please contact us: